Privacy Policy

Effective Date: January 2025 | Last Updated: 4/29/2026

1. About This Policy

Loftus Studio ("Loftus", "we", "us", or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit loftus.app (the "Site") and use related services.

2. Information We Collect

Contact Information: Name, email address, phone number, and company details when you submit the contact form or inquire about our services.

Usage Data: Technical information including IP address, browser type, operating system, pages visited, time spent, and referral source. This helps us understand how the Site is used and improve user experience.

Analytics: We use analytics services to track visitor behavior, measure performance, and understand engagement patterns.

Cookies: Small data files stored on your device to remember preferences and track sessions. You can manage cookies through your browser settings.

3. How We Use Your Information

We use collected information for the following purposes:

  • To respond to your inquiries and provide customer support
  • To improve the Site and our services
  • To send transactional emails (confirmations, updates)
  • To comply with legal obligations
  • To detect, prevent, and address security issues and fraud
  • To understand user behavior and optimize user experience

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information with third parties only in these circumstances:

  • Service Providers: Trusted partners who assist with hosting, analytics, email delivery, and customer support.
  • Legal Requirements: When required by law, court order, or regulatory authority.
  • Business Transfers: If we merge, acquire, or sell assets, your information may be transferred as part of that transaction.

5. Data Retention

We retain your information only as long as necessary to provide our services and comply with legal obligations. Contact information from forms is retained for business purposes unless you request deletion. Usage logs are typically retained for up to 12 months.

6. Security

We implement industry-standard security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the right to:

  • Access your personal information
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to processing of your data
  • Request portability of your data
  • Withdraw consent at any time

To exercise any of these rights, contact us at privacy@loftus.app.

8. Third-Party Links

The Site may contain links to third-party websites and services. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites before providing your information.

9. Children's Privacy

The Site is not directed to individuals under 16 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will promptly delete it.

10. Policy Changes

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last Updated" date above. Your continued use of the Site constitutes acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Loftus Studio
Email: privacy@loftus.app